Many companies are transferring all of their marketing over to a digital platform. It’s in with the digital, out with the print. And as this transition happens, the ideas about what’s best in digital marketing keep changing. Ideas seem to arise as often as the sun comes up, and companies are getting more and more […]Read more "Should Your Company Have Email Newsletters?"
Currently, the FCC (Federal Communications Commission) is working to pass a bill that will get rid of net neutrality laws passed when Obama was in office. If you aren’t sure what this means, it’s the reason why you are currently able to read this blog on your computer or smartphone through your current provider. Net […]Read more "Net Neutrality: How It Affects Small Business Owners"
Happy employees, happy life? That’s what we think at Regnal Media. If our employees are happy to be at work, they work harder. Taking care of them will only make your company better. When your employees want to be at work, they’ll not only show up, they’ll show up to get the job done. An […]Read more "How Taking Care of Your Employees Builds Better Revenue"
Houses are decorated, stores are crowded, and the people are merry, holiday season is in full force. Your company’s strategy of reaching your customers should be too. If you haven’t started your marketing plan for next year, you should. Marketing to customers is the only way of building and retaining customers who actively engage with […]Read more "Building A Customer Base Over The Holidays"
How do some companies sell expensive products without advertising? They market high quality products. In order to understand this, you must understand the difference between marketing and advertising. Advertising’s one form of marketing where you pay to make a non-personalized message to a wide range of people. Marketing is the planning of the targeted approach […]Read more "Selling Expensive Products"
Do certain colors catch your eye more than others? It’s because certain colors evoke certain emotions. People who have a favorite color often feel stronger emotions relating to said color. This can be used to build maximum interest in your marketing campaigns. Warmer colors – red, orange, and yellow – evoke feelings of happiness, energy, […]Read more "Using Color to Evoke Emotions"
Working is sales is a tough thing to do, especially when the businesses success is solely based on the performance of your sales team. You have to make sure your team cares about the success of the business so they fully support it. A business can’t succeed if the employee’s are only there to get […]Read more "Hiring The Right Sales Employees"